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Why do you need a domain name of your own?

Okay, its all great that you’ve now decided to embark on a journey on earning money online. You are on way to starting up a website of your own. But, you need a domain name of your own, to go identify the site.Why do you need a domain name of your own?

How much does a domain name cost and where does one go to buy it? Are there any further costs involved and does a domain name need online protection?

No need to worry at all, all the answers you need are right here.

Allow me to first start off with what exactly a domain is, and the purpose that it serves.

Are you ready?

Cool. Lets start.

What is a Domain Name ?

A domain name is the website address of your website.

When you type a url into the web browser, for example, if you type,  www.passiveincomeforall.com , it will direct you to this website that you’re currently on.

Why Do I need a domain name of my own

An URL address

A url is basically a full website address that takes you to a specific page or post of that website.

How do I choose a domain name ?Why do you need a domain name of your own?

Choose a domain name that is brandable and is easy to remember. Something that is relevant to what your “niche” or site is all about. Try to ensure that your domain is memorable as well.

For instance


Is brandable and memorable.

This is better than Knowingallaboutvintagecars.com

The one above is more keyword rich. Though it’s not bad, it is long and not as easy to remember as the first one. It is more nominal compared to having one that is more brandable.

Remember, in the long run its how much work that you put into your site that determines its success. The regular addition of content pages or posts, ensures that you get the rankings in Google.

Don’t Loose your head

When choosing your domain, don’t worry too much about it being perfect. Make sure it is something that you like, is brandable and has a .com in it.

Do I buy a .com or .org domain extension?

So what is this fuss all about? Which dot do I buy for my domain?

This would depend on whether your online business would be intended for local marketing or international business.

If it’s going to be international, then I would recommend a .com(commercial).

This ranks the best followed by .org(organization) and then .net(network)

Local Marketing

If you are going to focus on building a website intended for the local markets, then go for one that is pertaining to your country.

Example for South Africa, it would be .za or for Canada it would be .ca

What is a generic TLD(Top Level Domain)?

It may be tempting to purchase these domains that have extensions like .rocks or .money.

The problem is that they are new additions and showed no real results in getting ranked within the search engines.

I would rather put my money on a .com

If you are interested to learn more, check out this article, What DOMAIN EXTENSION should you choose for your website? ⇐

Why do you need a domain of your own?

Let’s see some of the benefits that’s attached to owing your own domain name.

  1. You OWN it

It is something that you own. In time. as you keep building the site, it will start to get Domain Authority.Why do I need a domain name of my own

This increases the value of your site, and in essence it becomes your ASSET. You own a piece of the internet and it will be there as long as you keep building on it.

2. You are the Captain

You can do whatever you like to the website, be it from writing content, adding images, putting in videos, podcasts or forums. Its entirely up to you.

3. Better Google Ranking

If you had a free website, then your domain would be a sub-domain.

For example,intitally my domain of this website when I first started building it,was free and read something like this


Then when I searched for a .com extension and  purchased my own domain name for this site it changed to this,


Can you see the difference?

Domains like .com or .org rank better than the subdomains in search engines like Google and Bing.

This is better for you, as your site then stands a better chance of getting ranked.So if you’re just starting out on a free site, you can stick to the subdomain.If you find the domain you like, then I recommend purchasing it, if you can,then and there.

Sometimes, they don’t last long and gets picked up quickly.


You can create a brand with your website, and start becoming an authority in whatever field you choose to talk about.

If you look around most brands are created with the purchase of a domain name.

So, now you know that purchasing your own domain name, is highly beneficial in the long run.

How to go about buying a domain name?

Usually domain names are not that expensive. They range in the price from $10 to 14$.

You can buy your domain name from any registrar. There are a lot of them around with the likes of Namecheap.com or GoDaddy.com. It is always important to check that there are no “upsells,” that may be associated with the purchase.


I personally purchased my domain name, from the Wealthy Affiliate SiteDomains. The process is very fast and within 20minutes or so, you’re good to go with your domain name.Why do I need a domain name of my own

If you are interested just sign up for FREE with Wealthy Affiliate and then where it says SiteRubix, scroll down to SiteDomains.

Folllow the easy steps to buy your domain. One of the advantages of buying via SiteDomains is that the renewal price will be fixed.

Should you choose to become a member of the Wealthy Affiliate(click here to learn more) program, you will get :

  • Free and secure Hosting of the Website,
  • WordPress optimized servers
  • Daily backups of Website
  • 24/7 website monitoring
  • Email & forwards
  • Site Health analyzing
  • Website auto login
  • Free WHOIS Privacy

What happens if I am unhappy with the services of my registrar?

No problem. You can simply transfer your domain name to another registrar of your choice. There may be a delay in executing this transfer, but within no time, you should be able to enjoy the services of the new registrar.

It is just a matter of transferring certain settings, like DNS name server settings,  from the current registrar to the new one.

What about the privacy protection of my Domain?

 Why do I need a domain name of my own

Yes, it is exciting that you have purchased your own domain and have a piece of online ‘Real Estate,’ but have you checked if your domain’s private information is protected?

Buying through certain registrars may not always offer protection of your private information from scammers or the public in general.

This is why you should always check that the company that you are buying your domain from offers you WHOIS Protection, or protection of your private data.

What happens if my data is unprotected?

This allows people to contact you via your e-mail and

  • Offer to renew your domain at higher prices – They will overcharge you which does not need to happen.
  • Sell you domains that are similar to yours at higher prices

Check out this article, Domain Privacy Protection, Closing the Hole to Thievery.

Certain companies may charge you for the WHOIS service. Some may charge $4 or $6 per year for this protection. This is fine, I suppose if you have only one site. What happens if you decide to build more websites, then this fee can become quite substantial.

This is why I love to purchase my domains at Wealthy Affiliate., as every domain that you purchase with them by default, is completely private and protected from solicitors and scammers.

In fact everything you need is included in the price, privacy, domain protection, e-mail, auto dns and next year price guarantee.

I think you would agree with me, when I say that you need peace of mind when buying your domain and know that everything is safe and secure

To conclude I would like to leave you with a few tips to keep in mind before going out to purchase your own domain name.

Tips on Buying a Domain Name

  1. Trusted- Make sure that you register your Domain name with a company that you can trust. Ensure that your name and business is on record as the owner of the Domain name, in the event of any misunderstandings cropping up.
  2. Free WHOis Privacy Service – Ensure that you have this service available to prevent any of your personal information leaking out.
  3. Short and Simple- Try to keep your domain name as short as possible. This makes it easy for somebody to remember and type it correctly into the browser.
  4. Select a name- Try to select a domain name that would give one an idea of what the site is about. For example, I have built another site , www.dealwithtinnitus.com

As you can guess, without even visiting this website, its about tinnitus and talks about how one would deal with having this condition.

5.Don’t Buy a Domain name with dashesAs far as possible do not buy a domain name with any dashes in it. If the.com is not available, go with the .org or .net versions.


Thank for reading my article on why you need to have a domain name of your own.

I hope that you found it helpful.

If there is anything that I can help with, or you would like to comment or suggest on something, please do not hesitate to contact me or use the box below.

Thanks and I Look forward to seeing you again

Regards and Take Care