Welcome to my Sales Page Blueprint review. This is the latest premium course by Thrive Themes founder Shane Melaugh. You might have a website that has a great design and it might be getting the all-important traffic. But somehow you are just not landing the conversions.
Could it be that you do not have an effective sales page that converts? A sales page that does the heavy lifting of ultimately bringing in the leads and customers. That is what the Sale Page Blueprint course is all about.
A course that is designed to help you build a sales page without using sleazy tactics and to sell with honesty and authenticity. Is the Sales Page Blueprint really worth your attention?
More...
I received a copy from Shane's office. My review is based on my experience of having completed the first module of this premium thrive themes course. Let me walk you through it, and then you can decide whether you need to buy it, or give it a miss.
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WHO IS SHANE MELAUGH? WHY SHOULD YOU LISTEN TO WHAT HE HAS TO SAY?
Shane is one of the founders of Thrive Themes.
What is Thrive Themes?
It "is the most advanced, yet, simple-to-use WordPress suite of website tools."
WordPress is a CMS or content management system. Basically, it's a foundation upon which you build a website. Your website material, the content, images, etc., will all run on this 'vehicle.'
So, when you buy Thrive Themes, you are actually 'pimping your ride.' In this case, giving your website a makeover. And Thrive Themes is a suite that has a range of products(they called it plugins) to enhance the experience of your readers.
For instance, they have a plugin called Thrive Quiz Builder, that allows you to build quizzes on your website. In this way, you can interact with your reader, find out more about them, and provide them with a solution.
They have a range of other products and services, and if you want to know more, check out my YouTube video on 6 reasons why you need to buy Thrive Themes.
Shane had learned what works and what does not in the world of marketing. But he did not have much experience in the technical aspects of coding or how to go about building a website. His partner and co-founder of Thrive Themes, Paul McCarthy, had that website building expertise.
Together they teamed up, and in 2013, Thrive Themes was born. Thrive Themes is an amazing success to this day.
But the main reason as to why you should listen when Shane has a new product is that his products are generally worth the investment.
As a thrive themes member, I completed his SEO SPRINT FOR SOLOPRENEURS Course, and BUILD CONVERSION FOCUSED WEBSITE FOR BEGINNERS, and they were brilliant.
Now, let's take a look at what the Sales Page Blueprint course is all about.
WHAT IS THE SALES PAGE BLUEPRINT COURSE ALL ABOUT?
Before I give you a sneak peek of what the actual course looks like, let me talk a bit about the sales page of the Sales Page Blueprint.
As you can see from the headline the main purpose of this course is to help you "sell more products with less effort and without using sleazy sales tactics."
And that headline is catchy, and it's already addressing two pain points. The first point is that the process of creating a sales page is not as hard as people would normally believe it to be.
And the second point is that you do not have to use "salesy words and phrases" to get the customer to listen to you.
In fact, if you were to read further on, you will learn that the course offers another benefit.
And that is that it will save you the costs of having to hire expensive copywriters to do get a good sales page done. In other words, if you are working on a shoestring budget, and you have no experience in writing sales pages, then this course is the ideal way to getting started.
In summary, you are getting 4 benefits from buying this course.
- Easy way to do a sales page
- No need to hype it up
- Perfect for the newbie, and
- Perfect if you are working on a budget
You will also learn that Shane's experience when he first started was far from easy. Initially, he found the process of writing sales pages both confusing as well as overwhelming.
Some of the common challenges that he faced were:
- What exactly should I write on a sales page?
- How should I go about addressing the pain points of my reader?
- How can I write so that someone will buy from me what it is that I am selling?
And as a marketer, I can relate. I am sure that if you have a product or service that you want to sell, or are trying to sell, you can relate as well?
And added to this challenge, in this day and age people are bombarded with thousands of product offers. And let's not forget that people's attention spans are getting shorter. So to be effective in our sales approach, we need to get the message across within the first 2-3 seconds.
HOW CAN YOU SELL SOMETHING WITHOUT BEEN SLEAZY OR SALESY?
Shane goes on to state that sales pages that are loaded with hype, persuasion, and manipulation does work. But in the long run, it's bad business practice.
The reason is that you are manipulating your audience to buy a product that they don't really need. And it works so well because you are promising a quick, painless solution to a huge problem for which an actual solution doesn't exist.
And a classic example is sales pages of get-rich-quick schemes. They use words like "instant profits," "automated system," or "done-for-you software", or "makes $5000 in 30 minutes."
In other words with this sales page, you are selling a dream or a lie.
And later on, when folks find out the truth, they will start asking for refunds. But in the end, you will lose out on something more precious than money and that is - your online reputation.
How hard you think it will be to sell, then?
That's where the Sales Page Blueprint comes into the picture. A course that is designed to help you to sell with honesty and authenticity.
And that goes without saying, that you need to have a product that will do what you say it will do. And you need to have a fairly decent knowledge of the product.
Now let me highlight some of the benefits that you can enjoy, should you purchase the Sales Page Blueprint course.
4 MAIN BENEFITS OF THE SALES PAGE BLUEPRINT COURSE
BENEFIT ONE : SAVE ON EXPENSIVE COPYWRITER COSTS
No doubt that if you want a sales page to be done the right way, then you might have to consider hiring a copywriter. The only problem is that copywriter fees are not exactly cheap.
And what if you hire the wrong copywriter? It could be bad for both your business as well as your pocket.
The last thing that you need is a writer that does not understand your product as well as you do.
And SPB allows you to take this responsibility upon yourself and follow Shane's guidelines and get the job done properly without incurring heavy costs.
BENEFIT TWO : SAVING YOU TIME
One of the most frustrating things when attempting to build effective sales pages, is wondering, "where to start? or what to say?"
Having a blueprint like SBP takes the guesswork out and gives you a roadmap without you banging your head on the wall.
Ultimately you save yourself precious time.
BENEFIT THREE : USING A PROVEN STRATEGY
What Shane is teaching you, is something that has and is working for him. And he has got the proof to back it up.
Instead of re-inventing the wheel, you will be using a 'formula' that has a proven track record of success.
BENEFIT FOUR : YOU GET YOUR HARD-EARNED SALES
You done the hard work of getting traffic to your site.
The main reason why you are not turning your leads into customers is that your sales page is not working hard enough.
If you are in a situation where you have a product and no sales page in place, then you are doing a grave disservice to yourself and your business. You are leaving money on the table.
Armed with the knowledge of building a winning sales page, you ensure that justice is done to marketing your product the right way.
If you like what you read so far, then skip the rest of this review and get your copy of Sales Page Blueprint here.
Next, I am going to give you a sneak peek into this course.
FREE 7-DAY
JumpStart Your Online Career
Course
Thinking of Starting An Online Business?
Learn What It Takes To Build a Solid Foundation For Your First Online Venture.
No Credit Card Needed. No Obligation.
SALES PAGE BLUEPRINT COURSE- INSIDE THE MEMBERS AREA
As a Thrive Themes member, I was granted a copy of the Sales Page Blueprint.
This is what the member's dashboard looks like if you are an existing Thrive Themes member.
There are a number of other courses available. The ones that I highlighted in the above image, is what I have already completed.
This is what the thumbnail looks like for SPB.
There are three modules, totaling 12 lessons. I completed the first module.
- Module One : Introduction and Preparation
- Module Two : Shortcut to Copywriting Success
- Module Three : Design Modules and Final Build
The first module was amazing.
I have created a sales page before. I also used thrive themes to do it. My teacher at the time was not Shane but someone else from the Thrive Themes.
It's one of my highest converting sales page on my website. Take a look at it here.
The exciting part is that this first module of Sales Page Blueprint was insightful. Like how to implement secrets, properly address objections, and look at future costs and pain points of your reader.
In fact, lesson two of this module was a mere 45 minutes. It took me a full three hours to complete! That's how much value I picked up.
By the way, all the lessons are in video format, conducted by Shane.
Take a look at what the rest of the modules are all about.
SALES PAGES BLUEPRINT IS GREAT, BUT IT'S NOT 100% PERFECT!
I believe that no course is perfect.
This is what the Sales Page Blueprint is not about.
It's
- NOT a one-and-a-half month course- you can finish this course in a space of a weekend,
- NOT a Copywriting course - This main idea is to show you how to sell more with less hype and less sales jargon, and
- NOT a Marketing course - you are not going to learn how to market your business. Instead, it's about turning your existing traffic and leads into sales and customers.
MY POSITIVE TAKEAWAYS FROM THE COURSE SO FAR!
This is what I personally enjoyed about the course.
- The course is easy to follow and professionally presented
- You get PDF download and worksheets
- It's informative and not hyped
- There are real-life examples and case studies
- The course is conducted by Shane. You are learning from someone who knows what he is talking about and has got the results to prove it.
HOW TO BUY THE SALES PAGE BLUEPRINT COURSE?
There are two options. You can either purchase the entire Thrive Themes package. You will get this course as a bonus, like how I did.
Or alternatively, you can purchase this course as a stand-alone product.
Either way, you simply click on the link that follows and it will show you what you need to do.
I want to end this Sales Page Blueprint review by sharing some of the objections that customers have brought up.
BOTTOM LINE: Sales Page Blueprint is course to help anyone, whether they are selling an online course, digital products, physical products, software, or services. You only need a few hours of learning time, all while saving you tens of thousands of dollars in copywriting, design, and marketing fees.
Are you ready to take your business to the next level?
Thanks so much for joining me on this review.
I hope that it has helped you out.
Have you written your first sales page yet? If not, what has stopped from doing it?
If you have, what would you like to do to better it?
Looking forward to hearing from you.
Regards and Take Care
Hello, this is a very awesome piece and a very detailed one. I’m really happy I came across this as the information I’m getting from here is standard. This is my first time hearing of sales page blue print course and from what I can see here it’s a very good one. From your review, the pros are more than the cons which is a green light for me. I’ll read more on this and come back with feedback
No problem at all. Glad that I could help you out.
Do take care
Roopesh
Good products are not difficult to sell. thrive theme is a great product amidst its class. With the beauty and easy to use of this theme I use to think its one of those themes that have stayed for long, not knowing that it just came on board in 2013. I have bookmarked your page and this course will be one of the first I will pick in the my next years budget. Thank you for the explanatory article
Glad to hear that. When you do get around to getting this course, let us know about your experiences.
Regards
Roopesh